RACV Insurance

Joining Forces

In March 2006, RACV Insurance signed on as a sponsor of CFA’s Fire Awareness Caravan. Based in the Barwon Corangamite Area, the caravan is an integral part of CFA’s Community Safety Program.

The funds RACV Insurance provide each year will help to upgrade facilities within the caravan and keep the program running around the state.

Mutual Benefits

• Links to each organisations website, just like this: www.racv.com.au
• Promotion of CFA messages at RACV Shops throughout Victoria
• Promotion of RACV Insurance messages through the Fire Awareness Caravan
• Joint message promotion through different mediums such as touch screen displays, TV screens, web updates and more
• The chance for both CFA and RACV Insurance to strengthen the link between personal, business and home safety; and personal, business and home insurance.

The Launch

The sponsorship was launched on Geelong’s foreshore in March 2006. CFA CEO Neil Bibby and RACV Deputy Chairman John Isaac were joined by Geelong AFL Legend, Billy Brownless and City of Greater Geelong Mayor, Peter McMullin to celebrate the difference the sponsorship will make to the City and surrounding area (pictured).

Brigades from Highton and Geelong West helped draw a crowd and add some excitement to the day when one of the brigades was called out to a motor vehicle accident.

The brigade returned a short time later and helped school children from South Geelong Primary School enjoy a range of fire safety games and activities (pictured).

Further Information:

• For more information about the CFA / RACV Insurance alliance please contact CFA's Public Relations Coordinator on 03 9262 8366 or email cfapromotions@cfa.vic.gov.au
• For more information about RACV Insurance, check out the RACV Website: www.racv.com.au